Pedestrian and Bicycle Safety Improvements by Consultants

Enhancing Urban Mobility: The Role of Traffic Management Consultants in Pedestrian and Bicycle Safety


Traffic management consultants play a pivotal role in shaping urban transportation systems to prioritize the safety and convenience of pedestrians and cyclists. As cities strive to create more sustainable, accessible, and pedestrian-friendly environments, traffic management consultants work diligently to develop strategies, implement infrastructure improvements, and advocate for policies that enhance the safety of those who choose to walk or cycle. In this article, we will explore the multifaceted contributions of traffic management consultants in improving pedestrian and bicycle safety.

1. Comprehensive Safety Audits

Traffic management consultants conduct comprehensive safety audits to identify hazards and assess the safety of roadways, intersections, and pathways for pedestrians and cyclists. These audits involve meticulous assessments of traffic signal timings, crosswalk configurations, signage, lighting, and infrastructure design. Consultants analyze accident data to pinpoint high-risk areas and develop recommendations for safety improvements.

2. Pedestrian and Bicycle-Friendly Infrastructure

Consultants advocate for the design and implementation of pedestrian and bicycle-friendly infrastructure. This includes the development of dedicated bike lanes, protected bike paths, and pedestrian walkways. Consultants assess roadway geometries, traffic signal placements, and intersection designs to ensure that they accommodate the needs of pedestrians and cyclists. By creating safe and accessible infrastructure, consultants encourage more people to choose active modes of transportation.

3. Safe Crosswalks and Crossings

Consultants work on improving crosswalks and pedestrian crossings to enhance safety. They evaluate the placement and visibility of crosswalks, recommend the installation of pedestrian countdown timers, and assess the need for pedestrian refuge islands at challenging intersections. These enhancements provide pedestrians with safer opportunities to cross roadways and reduce the risk of accidents.

4. Traffic Calming Measures

Traffic management consultants implement traffic calming measures to reduce vehicle speeds and improve safety for pedestrians and cyclists. Techniques such as speed humps, chicanes, and curb extensions are strategically employed to deter speeding and promote slower, more cautious driving in areas frequented by vulnerable road users.

5. Safe Routes to School Programs

Consultants collaborate with schools and local authorities to establish Safe Routes to School (SRTS) programs. These programs encourage students to walk or bike to school safely by identifying safe routes, implementing traffic safety education, and making infrastructure improvements such as sidewalks and crosswalks. SRTS programs not only enhance safety but also promote healthy habits among young residents.

6. Education and Outreach

Traffic management consultants develop educational campaigns and outreach initiatives aimed at raising awareness about pedestrian and bicycle safety. These campaigns target both motorists and vulnerable road users, emphasizing the importance of sharing the road responsibly. Outreach efforts often include distributing safety materials, conducting workshops, and engaging with local communities to address safety concerns.

7. Integration with Public Transit

Consultants play a key role in integrating pedestrian and bicycle facilities with public transit systems. They advocate for bike racks on buses, bike-sharing programs at transit hubs, and the creation of pedestrian-friendly pathways leading to transit stations. By enhancing connectivity between transit and active transportation modes, consultants encourage seamless multimodal travel.

8. Evaluation of Signal Timings

Traffic management consultants evaluate traffic signal timings to ensure they accommodate pedestrians and cyclists. This involves optimizing pedestrian crossing times, providing leading pedestrian intervals (LPIs) to give pedestrians a head start, and synchronizing signals to create green waves that benefit both pedestrians and cyclists. These adjustments prioritize the safety and convenience of vulnerable road users.

9. Implementing Complete Streets Policies

Consultants support the adoption and implementation of Complete Streets policies by local governments. Complete Streets policies require that transportation planning and design consider the needs of all road users, including pedestrians and cyclists. Consultants work with municipalities to develop guidelines and design standards that prioritize safety and accessibility for non-motorized modes of transportation.

10. Vulnerable Road User Training

Traffic management consultants advocate for and participate in vulnerable road user training programs. These programs educate law enforcement officers, transportation professionals, and community members about the unique safety challenges faced by pedestrians and cyclists. Consultants provide training on enforcement, crash investigation, and strategies to enhance road user safety.

11. Data-Driven Decision-Making

Consultants leverage data analysis to inform pedestrian and bicycle safety initiatives. They analyze accident data, traffic flow patterns, and the effectiveness of safety measures to make informed recommendations. Data-driven decision-making allows consultants to identify areas in need of improvement and measure the impact of safety interventions.

12. Advocating for Policy Changes

Consultants actively advocate for policy changes at the municipal and regional levels to advance pedestrian and bicycle safety. They engage with policymakers to promote legislation that prioritizes vulnerable road users, such as laws requiring safe passing distances for cyclists and enhanced penalties for distracted driving. Consultants play a crucial role in influencing policy changes that support safer urban environments.

13. Continuous Monitoring and Evaluation

Improving pedestrian and bicycle safety is an ongoing process. Traffic management consultants continually monitor safety measures, gather feedback from communities, and assess the effectiveness of infrastructure improvements. By evaluating the impact of their initiatives, consultants can make necessary adjustments and continuously strive to enhance safety for pedestrians and cyclists.


Traffic management consultants are instrumental in enhancing pedestrian and bicycle safety in urban environments. Their multifaceted contributions, ranging from safety audits and infrastructure improvements to education and policy advocacy, help create safer, more accessible, and healthier communities for all residents. As cities continue to prioritize sustainable transportation and active modes of travel, the expertise and dedication of traffic management consultants play a vital role in shaping the future of urban mobility.

Share this post: